Craft products are generally defined as handmade artistic products. While the craft industry is growing in products and ideas all the time, one of the best things about crafts is that they are generally a traditional item.
Today there are many millions of crafters that are happily doing crafts all across the world, and they are doing this individually, in clubs and in classes. One of the nicest things about crafts is that they are generally a social pastime, as it is almost impossible for a crafter to not share their handiwork.
Home and hobby crafter
This type of crafter practices their crafts purely as a hobby and derives a great amount of peace and fulfilment from starting new craft projects and taking them through to their completion. Generally a crafter of this sort does not need to sell their finished item, and does crafting for the love of it.
Small home crafter business
Small home crafting businesses are very numerous across the world. What normally happens is that a crafter makes a conscious decision to develop the volume of the craft produced to sell on local craft markets and through friends. Very often this financial decision is reached to try to get extra money as a second income to a household. Occasionally these small home enterprises go on to become large craft retail outlets. However the truth is that most fail through lack of funds and lack of business planning and business skills.
I have found that a very large percentage of these small home businesses could have been a roaring success if they had followed a few simple craft market marketing principles.
This crafter store business model is one that not a lot of crafters start out trying to do as an initial business plan. Generally a craft store is conceived as a store from the very beginning, and in my experience, tends to be started by a person who is more business orientated than craft orientated. Nothing wrong with this approach and a business person who loves crafting is great because they are the stable ones that allow all the rest of us to have access to a store in the neighbourhood.
Craft products online
There are some fantastic craft websites online and many of them have thousands of members selling their crafts very successfully. If you are looking to buy crafts online there is a number of high-quality shopping based websites. I would suggest that you simple put “buy crafts” or “craft shopping websites” into your search engine box and you will get some great options.
Another very popular website that has thousands of individual crafters registered is blogger, and the good news is that you could search internally there and will be well rewarded with a lot of craft websites.
If you are looking to take your own craft products online, I very highly suggest that you take the whole idea to the highest level and do it properly from the beginning. This really just means correct keyword research, your own domain and then a long list of marketing methods that if properly done will catapult your personal website to the top of the search engine results pages.
Getting the best advice possible
I have 20 years of craft market experience, and now 26 months of internet marketing, and the combination of these two skills can be a massive advantage to your craft business.
If you would like more information or any help at all, I suggest that you visit my website and either contact me, get my free report or simply buy my training course on Flea markets and craft markets
What is a hobby or craft you like now, or used to like?
I used to write poetry, but I haven’t for years.
I like to polish things, I find giving something a good spit shine very rewarding.
CHA Intro January 2011 Craft and Hobby Association Trade Show
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